Instantly access multi-media industry data with MEDIA Access Pro.
- Over-the-air and online advertising revenues
- Estimated revenues for properties, owners and markets
- Ownership details
- Digital information
- Technical stats
- Multi-level contact information
- Sophisticated custom mapping program
- FCC activities such as transactions’ proposed date, FCC grant date and consummation date
Top reasons clients use MAPro on a daily basis:
- Track ownership and ratings
- Track on-air and digital revenues
- Monitor transactions
- Build coverage maps
- Locate sales and marketing leads
“MEDIA Access Pro data is extremely reliable and one of our main sources for verifying personnel changes in the industry. It’s also an easy system to use and update.”
“The data integrity of MEDIA Access Pro is top-notch and the customer service is beyond compare.”
“We are a long time user of Media Access Pro. It’s a great tool that provides us the ability to spend our time analyzing data, not compiling it from a variety of sources. The flexibility in query options, the multimedia aspects and the mapping programs combine for a superior product from one source. The product just keeps getting better.”
MAPro is the only business application that provides a fully integrated view of markets, ownership, revenues and coverage for competitive and comparative information and analysis for television, radio and newspaper.
With MAPro, you can compare cross-media data on one screen and plot coverage for multiple industries on the same map.
Comprehensive Data Coverage
BIA/Kelsey draws on its unique access to stations, ownership groups and industry resources to report the most accurate market numbers through MAPro. Information is also updated daily by a dedicated call center.
Covering both rated and non-rated markets, MAPro delivers information on:
- 25,000 commercial and non-commercial radio stations,
- 13,000 full- and low-power TV stations
- 6900 daily and weekly newspapers in the United States, Canada and Mexico.
MAPro updates key digital information daily for television and radio:
Built-In Custom Reports & Saved Searches
MAPro is maintained with attentiveness to customer requirements. To make data extraction easy, you can choose from a number of custom and saved searches.
Quickly generate reports about digital stations, total stations in a market, CP detailed reporting, move-in reports and much more. The saved searches make doing market analysis and exporting mailing labels extremely simple.
MAPro for Television, Radio and Newspaper
Whether you need financial or market information for television, radio or newspapers or you are looking for contact names at every level of the industry, MAPro will fit your needs. There is no other source with information as comprehensive and up to date as MAPro, and no other database product that offers such state-of-the-art functionality and customization ability.
Media Access Pro™
The Industry’s Most Up-To-Date Broadcast Database
Number of facilities with changes
(Technical updates, call sign changes, ownership changes, format changes.)
Number of records called since June 31, 2016
Number of total records updated after June 31, 2016
(Total of above plus other changes (i.e., staff changes learned from PR/trades.)
Number of facilities with sale closings
(Acquired date is either July, 2016 or August 2016 and deal is no longer pending.)
Number of facilities with sale announcements
(Acquired date is either July 2016 and August 2016 and deal is pending.)