BIA/Kelsey is the leading research and advisory company focused on the local advertising marketplace. Our research-driven insights, strategic analysis and competitive intelligence help clients drive growth and revenue. Our LEADING IN LOCAL conferences are also recognized as the preeminent events for the media community.

Featured Research

Apple and Mobile Payments
Does Apple Pay have what it takes to finally gain the scale that other mobile payment technologies have failed to achieve? Charles Laughlin and Mike Boland discuss.

Local Spending Forecast

BIA/Kelsey’s newly released U.S. Local Media Forecast 2015 indicates online/digital will account for more than one-quarter of total local media revenues next year. What’s the big picture with spending on local advertising and which areas are growing? Click to hear answers from chief economist Mark Fratrik.

Forecast findings

Small Business Research

Local Commerce Monitor (LCM) Wave 18 Findings: Small and medium-sized businesses (SMBs) are spending more on social media than any other media category. In fact, 74.5 percent of SMBs reported using social media to promote their businesses—more than any other category of media.

More findings

Available & Upcoming

Current Newsletter

Beyond Advertising: The New Local "Stack"

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Content Marketing: The Organic Chemistry of the Mobile, Local, Social Age

Report examining where the opportunities lie in content marketing.

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Digital Agency Summit
Digital Agency Summit

BIA/Kelsey has partnered with The Local Media Association on this two day summit.

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Insight Paper
Phone Calls: The New Currency of the Smartphone Era

The report, Phone Calls: The New Currency of the Smartphone Era, offers a comprehensive review of pay per call, call monetization, performance-based advertising and mobile advertising.

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M&A Services

BIA/Kelsey offers investment banking services and private investments to companies in the media and entertainment, telecommunications, education, information services and business services sectors. Learn about BIA Capital and BIA Digital Partners.