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BIA Revises Down its U.S. Local Ad Revenue Estimate for 2020 to $140B Due to Continuing Coronavirus Impacts

  • August 12, 2020
  • Ad Revenue, digital ad revenue, Press Releases, Traditional Ad Revenue

Political and other key verticals offer some opportunity for revenue generation for fourth quarter. BIA will discuss preparing for fourth quarter and 2021 during an executive webinar Aug. 18. CHANTILLY, Va. (Aug 12, 2020) – Examining the continuing economic fallout from…

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Media Mentions

  • LOCAL ADVERTISING WILL REBOUND STEADILY IN 2021, NEW REPORT PREDICTS

  • BIA Projects 2.5% Local Ad Growth in 2021

  • U.S. Local Ad Revenue to Grow in ’21, BIA Predicts

  • BIA Forecasts Modest Total Ad Spend Growth For 2021

  • OTT, CTV Will Help Fuel TV Advertising in 2021, BIA Projects

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Interview requests, media inquiries, conference press passes, please contact:

Robert Udowitz | (703) 621-8060
MacKenzie Lovings | (703) 802-2991

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