Reliable, actionable insights on the everything local: mobile, social, loyalty and transactions, online search, video, yellow pages and sales transformation.
BIA/Kelsey tracks the advertising and promotional trends of small and medium-sized businesses over 50 different media and platforms with its Local Commerce Monitorâ„¢ (LCM) survey.
BIA/Kelsey forecasts provide the big picture on â€˜localâ€™ across mobile, social, video and traditional media.
Local Media Watch
Home and Trade Services SMBs Heavily Use Newspapers and Yellow Pages in Their Ad Mix [1/27/2015] By Suzanne Ackley
BIA/Kelsey Tactical Workshop: Mobile Search [1/26/2015] By Mike Boland