Speakers
Spotlight Speaker
| Attend ILM East for digital media insights from Ted Leonsis, Internet pioneer, sports team owner, venture capital investor, filmmaker, author and philanthropist. Click on the video to hear a preview of what he plans to cover in his keynote address. |
Featured Speakers and Keynoters
![]() |
Tom Bates Founder, Kudzu |
|
| SMB
SuperForum: Focusing on Local Business Success WEDNESDAY, March 28, 2012, 11:00 am - 12:00 pm |
||
![]() |
Leslie Berland SVP, Digital Partnerships & Development, American Express Twitter: @leslieberland |
|
| Opening
Keynote MONDAY, March 26, 2012, 1:45 pm - 2:15 pm |
||
![]() |
Merrill Brown Founder and Principal, MMB Media Twitter: @merrillbro |
|
| The
Revenue Opportunities in Hypervertical/Hyperlocal WEDNESDAY, March 28, 2012, 8:45 am - 9:30 am |
||
![]() |
Wiley Cerilli Founder and CEO, Single Platform |
|
| SMB
SuperForum: Focusing on Local Business Success WEDNESDAY, March 28, 2012, 11:00 am - 12:00 pm |
||
![]() |
Geoff Cramer CEO, SocialMadeSimple |
|
| Social
SuperForum: The Boom in Social Local Media TUESDAY, March 27, 2012, 10:15 am - 11:15 am |
||
![]() |
Juan Delgado Managing Director, Americas, Perform |
|
| VidLoMo:
Integrating Video Into Local Marketing TUESDAY, March 27, 2012, 4:30 pm - 5:15 pm |
||
![]() |
John Denny VP, Marketing, Advance Digital Twitter: @johnhdenny |
|
| PreCon:
SEO for CEOs (and Everyone Else) MONDAY, March 26, 2012, 10:00 am - 11:30 am |
||
![]() |
Lisa DeSisto Chief Advertising Officer and General Manager/Boston.com, Boston Globe Media |
|
| The
Boston Globe: Social Innovation in Local Media MONDAY, March 26, 2012, 4:45 pm - 5:15 pm |
||
![]() |
Jim Douglass Executive VP, Retail Advertising and Partnerships, Cartera Commerce Twitter: @CarteraCommerce |
|
| The
Shift to Interactive Local Commerce MONDAY, March 26, 2012, 4:00 pm - 4:45 pm |
||
![]() |
Jere Doyle Founder, President and CEO, Prospectiv and Eversave.com Twitter: @JereDoyle |
|
| The
Fast-Changing Deals Revolution MONDAY, March 26, 2012, 3:15 pm - 4:00 pm |
||
![]() |
Walt Doyle CEO, Where Twitter: @Waltdoyle |
|
| Mobile
and Local: Closing the Loop on Content, Ads and Conversions TUESDAY, March 27, 2012, 11:15 am - 12:15 pm |
||
![]() |
Adam Epstein President and COO, AdMarketplace Twitter: @admarketplace |
|
| National
Advertisers, Targeting Locally TUESDAY, March 27, 2012, 2:15 pm - 3:00 pm |
||
![]() |
Perry Evans Founder and CEO, Closely |
|
| The
Fast-Changing Deals Revolution MONDAY, March 26, 2012, 3:15 pm - 4:00 pm |
||
![]() |
Josh Fenton Cofounder and CEO, GoLocal24 |
|
| The
Revenue Opportunities in Hypervertical/Hyperlocal WEDNESDAY, March 28, 2012, 8:45 am - 9:30 am |
||
![]() |
Dave Galvan President, Schedulicity |
|
| SMB
SuperForum: Focusing on Local Business Success WEDNESDAY, March 28, 2012, 11:00 am - 12:00 pm |
||
![]() |
Seth Gardenswartz VP, Sales & Marketing, BoomTime |
|
| The
Fast-Changing Deals Revolution MONDAY, March 26, 2012, 3:15 pm - 4:00 pm |
||
![]() |
Pete Gombert Founder and CEO, Balihoo |
|
| National
Advertisers, Targeting Locally TUESDAY, March 27, 2012, 2:15 pm - 3:00 pm |
||
![]() |
Jay Herratti CEO, CityGrid Media Twitter: @JayHerratti |
|
| Keynote
Address TUESDAY, March 27, 2012, 9:15 am - 9:45 am |
||
![]() |
David Hornik Principal, August Capital |
|
| VCs:
Follow the Local Money No. 2 WEDNESDAY, March 28, 2012, 9:30 am - 9:45 am |
||
![]() |
Adam Japko President, Digital Sherpa Twitter: @adamjapko |
|
| Social
SuperForum: The Boom in Social Local Media TUESDAY, March 27, 2012, 10:15 am - 11:15 am |
||
![]() |
Mark Josephson Senior VP of Revenue, AOL Local Twitter: @markjosephson |
|
| AOL’s
Big Bet on Local: A Discussion MONDAY, March 26, 2012, 2:30 pm - 2:45 pm |
||
![]() |
Neil Kataria Cofounder, President and Chairman, newBrandAnalytics |
|
| Social
SuperForum: The Boom in Social Local Media TUESDAY, March 27, 2012, 10:15 am - 11:15 am |
||
![]() |
Charlie Kim CEO, Next Jump Twitter: @charlieykim |
|
| The
Shift to Interactive Local Commerce MONDAY, March 26, 2012, 4:00 pm - 4:45 pm |
||
![]() |
Ted Leonsis Groupon Vice Chair; American Express Board Member; Owner, Monumental Sports and Entertainment Twitter: @TedLeonsis |
|
| Keynote
Address WEDNESDAY, March 28, 2012, 9:45 am - 10:30 am |
||
![]() |
Nitin Mangtani Group Project Manager, Google Offers |
|
| Keynote
Address TUESDAY, March 27, 2012, 3:30 pm - 4:00 pm |
||
![]() |
Scott Maxwell Founder and Senior Managing Director, OpenView Venture Partners Twitter: @scottnews |
|
| VCs:
Follow the Local Money No. 1 MONDAY, March 26, 2012, 2:15 pm - 2:30 pm |
||
![]() |
Doug McDonald Director, Business Development, dotMobi Twitter: @dmcdonald |
|
| Mobile
and Local: Closing the Loop on Content, Ads and Conversions TUESDAY, March 27, 2012, 11:15 am - 12:15 pm |
||
![]() |
John McIntyre CEO, Backyard |
|
| VidLoMo:
Integrating Video Into Local Marketing TUESDAY, March 27, 2012, 4:30 pm - 5:15 pm |
||
![]() |
Christine Merritt Head of Business Development, Channel Sales North America, Google |
|
| Google
Speaks: Maximizing the Google Relationship TUESDAY, March 27, 2012, 4:00 pm - 4:30 pm |
||
![]() |
Randa Minkarah Senior VP of Revenue and Business Development, Fisher Communications Twitter: @randam2 |
|
| VidLoMo:
Integrating Video Into Local Marketing TUESDAY, March 27, 2012, 4:30 pm - 5:15 pm |
||
![]() |
Jeff Moriarty VP, Digital Products, The Boston Globe |
|
| The
Boston Globe: Social Innovation in Local Media MONDAY, March 26, 2012, 4:45 pm - 5:15 pm |
||
![]() |
Randy Parker President, SMBApps |
|
| SMB
SuperForum: Focusing on Local Business Success WEDNESDAY, March 28, 2012, 11:00 am - 12:00 pm |
||
![]() |
Mark Schmulen GM of Social Media, Constant Contact Twitter: @mschmulen |
|
| Social
SuperForum: The Boom in Social Local Media TUESDAY, March 27, 2012, 10:15 am - 11:15 am |
||
![]() |
Will Scott CEO, Search Influence Twitter: @SearchInfluence |
|
| PreCon:
SEO for CEOs (and Everyone Else) MONDAY, March 26, 2012, 10:00 am - 11:30 am |
||
![]() |
Steve Sherfy Local and Mobile Search Manager, GroupM Search |
|
| National
Advertisers, Targeting Locally TUESDAY, March 27, 2012, 2:15 pm - 3:00 pm |
||
![]() |
Jaidev Shergill CEO, Bundle Twitter: @jshergill |
|
| The
Shift to Interactive Local Commerce MONDAY, March 26, 2012, 4:00 pm - 4:45 pm |
||
![]() |
Andrew Shotland Proprietor, Local SEO Guide Twitter: @localseoguide |
|
| PreCon:
SEO for CEOs (and Everyone Else) MONDAY, March 26, 2012, 10:00 am - 11:30 am |
||
![]() |
Karl Siebrecht President and CEO, AdReady |
|
| National
Advertisers, Targeting Locally TUESDAY, March 27, 2012, 2:15 pm - 3:00 pm |
||
![]() |
Michael Silberman GM, Digital Media, New York Media Twitter: @msilberman |
|
| The
BIA/Kelsey Interview TUESDAY, March 27, 2012, 1:45 pm - 2:15 pm |
||
![]() |
David Simon VP, Ad Solutions, Local Corporation |
|
| VidLoMo:
Integrating Video Into Local Marketing TUESDAY, March 27, 2012, 4:30 pm - 5:15 pm |
||
![]() |
Andy Slater VP of Digital Agency Sales, Katz 360 Twitter: @RealACSlater |
|
| Recap:
The ILM Insights and Pocket Discussion: Local Political
Advertising 2012 TUESDAY, March 27, 2012, 8:30 am - 8:45 am |
||
![]() |
Christopher Tippie Acting CEO, Find n Save |
|
| The
Fast-Changing Deals Revolution MONDAY, March 26, 2012, 3:15 pm - 4:00 pm |
||
![]() |
Dr. Catherine Tucker Associate Professor of Marketing, MIT Sloan School of Management Twitter: @ce_tucker |
|
| Social
SuperForum: The Boom in Social Local Media TUESDAY, March 27, 2012, 10:15 am - 11:15 am |
||
![]() |
John Valentine VP, East Coast, Scvngr/LevelUp Twitter: @Johnnystartup |
|
| Mobile
and Local: Closing the Loop on Content, Ads and Conversions TUESDAY, March 27, 2012, 11:15 am - 12:15 pm |
||
![]() |
John Vitti Cofounder and CMO, Mobile Spinach |
|
| SMB
SuperForum: Focusing on Local Business Success WEDNESDAY, March 28, 2012, 11:00 am - 12:00 pm |
||
![]() |
Darren Waddell Executive VP, Product and Corporate Marketing, Reply Twitter: @MerchantCircle |
|
| Mobile
and Local: Closing the Loop on Content, Ads and Conversions TUESDAY, March 27, 2012, 11:15 am - 12:15 pm |
||
![]() |
Trina Ward Principal, Trina Ward Consulting |
|
| SMB
SuperForum: Focusing on Local Business Success WEDNESDAY, March 28, 2012, 11:00 am - 12:00 pm |
||
![]() |
Zohar Yardeni CEO, Main Street Connect |
|
| The
Revenue Opportunities in Hypervertical/Hyperlocal WEDNESDAY, March 28, 2012, 8:45 am - 9:30 am |
||
![]() |
Michael Zimbalist VP, Research and Development Operations, The New York Times Co. Twitter: @zimbalist |
|
| Keynote
Address TUESDAY, March 27, 2012, 8:45 am - 9:15 am |
||
The ILM East program is developed by BIA/Kelsey's team of analysts and represents the “best of the best” of their Interactive Local Media coverage. We do not solicit speaker proposals. However, we welcome a dialogue with companies that believe they have something valuable to contribute and wish to take part in this event. Please contact Peter Krasilovsky, vice president and conference co-chairman, with your suggestions.
| Top Reasons Attendees Come Back Year
After Year
|
|
Local Media Watch Blog AnyPerk Expands Concept of Employer Driven Discount Clubs [5/17/2013] By Peter Krasilovsky Merchant Warehouse Moves up Value Chain From Payments to 'Engagement' [5/15/2013] By Peter Krasilovsky Gib Olander's Local Viewpoints Gets Business Feedback, Reviews [5/15/2013] By Peter Krasilovsky |
Conference Sponsors
Association Partners
Media Partners
Mobile Partner

















































As our clients will attest, BIA/Kelsey knows local. Our six research programs cover local search, mobile, deals, social, video, verticals, and directories. Our events are curated by a respected and forward thinking analyst team who bring together the industry’s biggest names with the best ideas to help you make money in the local space. Help yourself and your business by joining us in Boston for this spring’s must-attend show.






































































































































































