"Boston was the best yet."
— ILM East Attendee David Haupt, Director, Local, Examiner.com
Find out why.
Experience ILM East through session blogs, online videos, speaker presentations, attendee reviews and more.
Interactive Local Media East (ILM East) took place in Boston, March 21-23, 2011. Nearly 500 attendees came together for this event to hear about the latest developments in the local online media space. Local leaders from companies like AOL, AT&T, Constant Contact, Facebook, Foursquare, Gilt City, Google and LivingSocial shared their perspectives on what’s working and where the space is heading. Even if you were not among those who came to Boston for ILM East, you can still soak up much of the knowledge, ideas and tremendous energy that emanated from the stage and exhibit hall, and throughout the hallways
- Check out the session blogs posted by the BIA/Kelsey team of analysts throughout the conference on our Local Media Watch blog.
- Visit our photostream on Flickr for images of speakers, sponsors and attendees.
- Read attendee reviews of the event and why many plan to return for the next edition.
- Access session videos and speaker presentations by ordering the ILM East Virtual Attendee Pack.
Directional Media Strategies 2011
Interactive Local Media
|ILM East Speakers||See All Speakers|
On-Demand Webinar: Social and Local: The New Killer Platform
BIA/Kelsey analysts answer twelve important questions that delve deeply into how the social media landscape is evolving. Special registration offer for listening. Watch Now
On-Demand Webinar: Local Merchants and the Online and Mobile Revolution
Listen to hear about recent retail trends and to preview the exciting retail components of ILM East. Special registration offer for listening. Watch Now
|David Weinberger, Author and Senior Researcher, Berkman Center for Internet & Society, Harvard University|
|Gail Goodman, CEO, Constant Contact|
|Evan Cohen, GM, Foursquare|
|Eric Eichmann, COO, LivingSocial|
Local Media Watch Blog
At BIA/Kelsey NATIONAL: Dave Walker Obliterates the National-to-Local Myth [3/26/2015] By Mitch Ratcliffe
At BIA/Kelsey NATIONAL: Selling Locally Targeted Ads [3/26/2015] By Charles Laughlin
Local On-Demand Economics: Conversational Intelligence will Supplant SEO [3/26/2015] By Mitch Ratcliffe
At BIA/Kelsey NATIONAL: Four Rules to Live and Work By [3/26/2015] By Suzanne Ackley
At BIA/Kelsey NATIONAL: Embrace the Omni-Channel Mindset [3/26/2015] By Mitch Ratcliffe
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