Broadcast Media Services

Broadcast Media Services
BIA/Kelsey knows traditional media. From our inception in 1983, the then "BIA Company" was founded to serve the requirements of the radio, television and newspaper industries.

Today, we cover the full local marketplace of traditional digital media including the entry of radio, television and newspapers into digital business lines.

BIA/Kelsey sees a bright future for broadcast media companies that build transformative business models and value propositions on the opportunities of mobile, social, digital and broadband technologies. To define and build new strategies, clients rely on BIA/Kelsey's industry experience, research, and connections.

Our unsurpassed knowledge of the inner workings of traditional media companies - from revenue and expenses to business models and selling strategies – is helping our clients create new forms of revenue and drive long term success.

Services Overview

Track opportunities, owners, revenues, digital information and assess competitive performance in any market for radio, television and newspaper industries.
MEDIA Access Pro
MEDIA Access Pro

Integrated view of markets, ownership, revenues and competitive and comparative information on the media industry on a local level

 Investing In Publications
Investing In® Publications

Market-by-market investment reference guides, delivering five-year market level projections for over-the-air and online revenues

Evaluate ad revenue opportunities across multiple dimensions: market, media and business category.

Media Ad View
Media Ad View

Local market ad spending forecasts tracking ad trends and channel adoption by media and business categories

Obtain market research for market analysis, geographic expansion, business planning, entry into new markets, mergers and acquisitions, divestitures, and valuations

Custom Research
Custom Research

Reliable, comprehensive broadcast industry market research

Identify the "mood" and marketing trends of advertisers and the understand the buying habits of consumers in today's mobile, online, social environment

SMB Research
SMB Research

Insights around advertiser behaviors and media choices

Map existing or proposed commercial and non-commercial radio and television stations.

Mapping
Mapping

Detailed, custom-generated maps of broadcast coverage areas for any region worldwide

Assess potential market opportunities, track competitive opportunities and threats, and monitor FCC activities.

Engineering & Competitive Intelligence
Engineering & Competitive Intelligence

FCC competitive intelligence services and radio and television engineering reports

Secure new investments, properly value your assets, establish stock and option values, comply with tax laws or help restructure your existing debt facilities.

Valuations
Valuations

Comprehensive valuation services relying on nearly 30 years of experience and the most comprehensive database of transactions

Perform all types of activities like searching for a station, tracking media trends, looking up service providers and updating station information.

Broadcast Media Resources
Broadcast Media Resources

Station search, media trends, service provider directory and online station update

BIA/Kelsey measures its success by what our clients achieve. We work hard every day to deliver the data, research, consulting and experience our broadcast clients require to be successful.

Learn more about our services by contacting us at (800) 331-5086 today or e-mail sales@biakelsey.com.

State-of-the-Industry Reports

Local Radio Stations Profiles and Trends for 2014 and Beyond
360-degree assessment of the radio industry.

Report details

Industry Presentations

TAB 2014

Digital Innovations in Local Radio and Television
At the 2014 Texas Association of Broadcasters Convention, BIA/Kelsey hosted a session examining how local broadcast stations can exploit their local appeal and sales forces to produce successful cross-platform digital campaigns. We touched on topics like the five-year local market forecast, SMB categories using radio and TV advertising, sales training and how to leverage mobile news content.

View presentation

More on this presentation in the post: Broadcasters Moving Digitally

NAB 2013 RadioShow

Playing to Win: Building a Multiplatform, Interactive Local Sales Strategy
At the 2013 NAB Radio Show, BIA/Kelsey hosted an info session to explain how radio station owners, operators and managers can use our Sales Driver Practice to put themselves in the best possible position to compete and win in today's multiplatform, interactive environment.

View presentation

Client Services & Login

MEDIA Access Pro Support
(607) 936-6737  | mahelp@bia.com

Engineering and FCC Competitive Intelligence

Transaction Activity

Transaction Activity

Curious about the transaction value and the number of stations sold monthly and year-to-date?
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