 Global Yellow Pages 2011 Financial Review
Charles Laughlin, 3/30/2012
EXECUTIVE SUMMARY:
BIA/Kelsey estimates that 2011 global Yellow Pages revenues declined 9.0 percent, with offline (print) revenues decreasing 15.7 percent (compared with a 15.5 percent decline in 2010). Since 2006, global Yellow Pages has lost nearly US$12 billion in print revenues. The 2011 results are an improvement over 2010, when global revenues fell by more than 10 percent. So far, 2010 appears to be the low point for revenue declines since the global financial crisis hit in late 2008. Improvement is the result of an uptick in digital growth. This Advisory summarizes 2011 results and features 2011 result and operational highlights for the world’s leading directory organizations, including AT&T, Dex One, SuperMedia, Yellow Media, Eniro and PagesJaunes.
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